About Melanie Borden

Melanie Borden has worked in various atmospheres from public tech companies to private start-ups, retail automotive, and now has established her own marketing consultancy, Melanie Borden, LLC.

As a natural outgrowth of her work as a marketing executive, Melanie recognized the opportunities available to use online marketing strategies to build corporate and personal brands. She has successfully built her own brand, and helped others to do so as well. She has been published or interviewed by Good Morning America, Daily Mail, The Epoch Times, Working Mother Media, Auto Remarketing, Hip New Jersey, New York City Biz List, Mega Dealer News, and more. Her expertise includes the full gamut of marketing oversight and implementation, such as budgeting, strategic use of vendors, enhancing digital footprints via social media, reputation management, online monetization, and building and managing advertising processes. Melanie provides marketing and branding consulting to both businesses and individuals, as a resource for guidance as well as an outsourced marketing department, depending on a client’s needs and preferences.

Melanie is a monthly contributor to 2 automotive trade publications, Dealer Magazine, as well as Dealer Marketing Magazine.

You can buy Melanie’s book, “Our Mommy Works with Cars” on Amazon, Barnes and Noble, and several other online retailers.